Resources 2013

Claire Holmes: Welcome
David Riemer: University Brands and Storytelling
Ram Kapoor: How UC Berkeley is Reaching Further

• Kasia Allen: Graduate Division
• Marty Takimoto: Residential Student Services Program
• Kassie Darling: Office of Research

Julie Marcus + Susan Carp, The Imagineering Company: Writing for the Web
Matt Yuskewich, Ologie: Branding DIY
Jeff Grimshaw, Strategic Communications Planning for Results
Eric Craypo, Matt Matsuoka, Patrick McMahon: Optimizing Web Content for Mobile/Responsive Design
Kathryn Bader: Social Media & Gen Y

• Ashley Villanueva, Undergraduate Admissions
• Adelyn Baxter, The Daily California
• Jennifer Santos, Recreational Sports

Guy Kawasaki: Enchantment – The Art of Changing Hearts, Minds and Actions

Tip Sheets
Optimizing for Mobile Top Tips
Social Media with Gen Y Top Tips
Writing for the Web Top Tips

 

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Please email your resource suggestions to bc2@berkeley.edu.